Tribhuvan University
Faculty of Management
Office of the Dean
Official Model Question Paper / Dean's Office Blueprint
Candidates are required to give their answers in their own words as far as practicable. Figures in the margin indicate full marks.
Group A
Brief Answer Questions. Attempt ALL questions. (5 × 2 = 10)
[5*2=10]- [2]
Define ‘culture shock’ in tourism and state its four traditional psychological stages.
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Culture Shock and Its Stages
Culture shock is the psychological disorientation, anxiety, and stress experienced by an individual when suddenly immersed in an unfamiliar cultural environment with divergent social norms, values, and customs.
Four Stages (Oberg’s Model):
- Honeymoon stage.
- Crisis / Disintegration (Hostility) stage.
- Recovery / Adjustment stage.
- Adaptation / Biculturalism stage.
- [2]
Differentiate between an allocentric tourist and a psychocentric tourist in Plog’s model.
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Allocentric vs. Psychocentric Tourists (Plog’s Model)
- Allocentric (Venturer): Curious, adventurous, risk-tolerant travelers who seek exotic, non-commercial destinations, novel activities, and direct immersion in authentic indigenous cultures.
- Psychocentric (Dependable): Anxious, risk-averse travelers who prefer familiar, predictable destinations, packaged group itineraries, standard hotel chains, and native food options.
- [2]
What is meant by the ‘Demonstration Effect’ in host community sociology?
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The Demonstration Effect
The demonstration effect is the phenomenon where local host community members (particularly impressionable youth) observe and mimic the consumption habits, western dress codes, language, and behavioral patterns of visiting tourists, frequently leading to erosion of local cultural values and consumerist social friction.
- [2]
Define ‘staged authenticity’ proposed by Dean MacCannell.
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Staged Authenticity
Staged authenticity refers to artificial cultural displays, choreographed rituals, or recreated settings arranged specifically for tourists by hosts (a ‘front region’ spectacle) to satisfy visitors’ search for the exotic while shielding the community’s authentic, private social life (‘back region’) from external intrusion.
- [2]
State the four stages of Doxey’s Irridex (Irritation Index) model.
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Doxey’s Irridex Model Stages
- Euphoria: Initial enthusiasm and warm welcome for tourists.
- Apathy: Tourism becomes formal and commercialized; tourists are taken for granted.
- Annoyance (Irritation): Residents feel inconvenienced by noise, congestion, and price inflation.
- Antagonism: Open hostility, blame, and resentment directed toward tourists.
Group B
Short Answer Questions. Attempt any THREE questions. (3 × 10 = 30)
[3*10=30]- [10]
Apply Hofstede’s Cultural Dimensions theory (Power Distance, Individualism, Uncertainty Avoidance, etc.) to understand cross-cultural service interactions in international tourism.
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Hofstede’s Cultural Dimensions in Cross-Cultural Tourism Interactions
Geert Hofstede’s framework helps tourism professionals decode cross-cultural expectations and avoid service friction.
1. Power Distance Index (PDI)
- High PDI (e.g., India, Arab Gulf, China): Tourists expect distinct social hierarchy and formal deference from service personnel. Frontline staff must address guests formally with titles.
- Low PDI (e.g., Scandinavian countries, Australia): Tourists prefer egalitarian, informal interactions, and may feel uncomfortable with excessive bowing or servile gestures.
2. Individualism vs. Collectivism (IDV)
- Individualist Cultures (e.g., USA, UK): Travel is viewed as personal self-discovery and fulfillment. Travelers prioritize individual privacy, customized menus, and personal space.
- Collectivist Cultures (e.g., Japan, South Korea, China): High preference for group travel, consensus-based decision making, shared meals, and collective harmony.
3. Uncertainty Avoidance Index (UAI)
- High UAI (e.g., Germany, Japan): Extreme discomfort with ambiguity. Travelers expect precise timetables, guaranteed itineraries, detailed brochures, and punctual departure times.
- Low UAI (e.g., UK, Scandinavian travelers): More relaxed regarding schedule changes and spontaneous detours; greater tolerance for adventure and uncertainty.
4. Masculinity vs. Femininity (MAS)
- Masculine Cultures: Value achievement, speed, luxury status symbols, and competitive adventure achievements.
- Feminine Cultures: Value empathy, community harmony, relationships, and ecological preservation.
- [10]
Critically analyze the socio-cultural impacts of tourism on indigenous mountain communities in the Khumbu (Sherpa) and Mustang regions of Nepal.
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Socio-Cultural Impacts of Tourism on Indigenous Mountain Communities
Tourism has fundamentally transformed socio-cultural structures in the Khumbu and Mustang valleys.
1. Positive Socio-Cultural Impacts
- Revitalization of Cultural Heritage: Tourism revenue has funded the restoration of ancient Buddhist monasteries (Gompas), such as Tengboche and Lo Ghyakar, and supported traditional Thangka painting schools.
- Educational and Healthcare Advancements: Tourism prosperity and philanthropic foundations (e.g., Himalayan Trust) have financed modern schools, dental clinics, and clean water infrastructure.
- Social Mobility and Women’s Empowerment: Sherpa women in Namche Bazaar operate lodges and handle financial management, driving gender equity and household leadership.
2. Negative Socio-Cultural Transformations
- Cultural Commodification & Secularization: Sacred masked Cham dances and Losar ceremonies are sometimes abbreviated or performed as paid commercial entertainment for tourists.
- Secular Out-Migration & Demographic Shifts: Affluent lodge owners relocate to Kathmandu or abroad for children’s education, leaving operations to hired non-local laborers and eroding community traditions.
- Intergenerational Divide: Youth adopt Western consumer habits, music, and dress, leading to declining fluency in native indigenous languages and traditional agricultural knowledge.
- Economic Inequality: Wealth disparities widen between families owning prime trailside lodges and those in non-tourist peripheral villages.
- [10]
Explain the social psychology of tourist motivation using Abraham Maslow’s Hierarchy of Needs and Dann’s Push-Pull theory.
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Social Psychology of Tourist Motivation
Understanding why people travel requires integrating fundamental human need hierarchies with socio-psychological travel forces.
1. Maslow’s Need Hierarchy Applied to Tourism
- Physiological Needs: Clean lodge beds, hygienic food, sanitary restrooms, and potable water during a trek.
- Safety & Security Needs: Reliable guides, professional medical kits, emergency helicopter evacuation policies, and political stability.
- Belongingness & Social Needs: Group camaraderie during overland expeditions, bonding with family members, or making friendships in hostel common rooms.
- Esteem & Ego Needs: Status and social prestige derived from conquering challenging peaks (e.g., Everest Base Camp) and sharing summit photos on social networks.
- Self-Actualization: Personal transformation, spiritual enlightenment, deep introspection at a Buddhist monastery, and peak experiences in mountain wilderness.
2. Dann’s Push and Pull Dynamic
- Push Factors (Internal Psychological Drives): The internal desire to escape mundane workplace stress, seek novelty, relieve boredom, and explore personal identity.
- Pull Factors (External Destination Attributes): Tangible destination appeals—such as majestic Himalayan summits, tranquil lakes, historic Newar architecture, and exotic cultural festivals.
- [10]
Discuss the ethical dimensions of tourism encounters, dark tourism, and volunteer tourism (‘voluntourism’) in developing nations.
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Ethical Dimensions of Tourism: Dark Tourism and Voluntourism
Tourism encounters carry ethical implications regarding host community dignity and commercial exploitation.
1. Dark Tourism and Commemorative Ethics
- Definition: Visiting sites associated with death, tragedy, human suffering, and disaster (e.g., visiting earthquake ruins in Bhaktapur or concentration camp memorials globally).
- Ethical Dilemma: Balancing educational remembrance, historic reverence, and historical empathy against voyeuristic exploitation, morbid commercial curiosity, and disrespectful selfie behavior at sacred disaster sites.
2. Voluntourism in Developing Nations
- Concept: Combining holiday travel with voluntary community service (e.g., teaching in rural schools, building clinics, or caring for orphanages).
- Severe Ethical Criticisms:
- Orphanage Tourism Exploitation: Creation of commercial orphanages to solicit donations from gullible foreign volunteers, sometimes separating children from living families.
- De-Skilling and Displacement: Unskilled short-term foreign volunteers performing construction work or teaching without pedagogy skills, displacing local skilled laborers.
- Paternalism & Dependency: Reinforcing ‘savior complexes’ that portray indigenous populations as helpless recipients of foreign aid rather than self-determining communities.
Group C
Comprehensive Answer / Case Analysis Question. (1 × 20 = 20)
[1*20=20]- [20]
Read the following scenario and answer the questions:
The historic indigenous village of Bandipur, a restored Newar hilltop settlement in Tanahun district, has experienced an explosive surge in mass tourism over the last five years. While the village was celebrated as an authentic living cultural museum, recent developments have ignited intense community conflict: outside investors have leased historic Newari houses, replacing traditional hand-carved wood lattices with concrete extensions and modern bars; amplified techno music from rooftop night lounges disrupts village temple rituals; local children have begun begging foreign tourists for candies and money; and severe water shortages affect local households because high-end hotels prioritize running guest swimming pools. Community sentiment has shifted sharply from initial welcoming enthusiasm to overt hostility and antagonism toward both tourists and outside hotel developers.
Questions: a. Apply Doxey’s Irridex model to evaluate the shift in community attitude in Bandipur, highlighting specific indicators for each stage. b. Analyze the socio-psychological tensions, cultural degradation, and Demonstration Effects impacting local youth and Newar identity. c. Formulate a Community-Based Cultural Heritage Conservation Policy for the Bandipur Rural Municipality. d. Design a collaborative ‘Responsible Tourism Charter’ establishing binding behavioral rules for tourists, tour operators, and hospitality entrepreneurs.
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Case Analysis: Cultural Preservation and Tourism Friction in Bandipur
a. Application of Doxey’s Irridex Model to Bandipur
[1. Euphoria] --------> [2. Apathy] ----------> [3. Annoyance] -------> [4. Antagonism] (Early 2000s) (2010-2018) (2019-2022) (Present Day) Warm welcome, Commercial growth, Noise pollution, Overt hostility, protests restoration pride, outside capital, water shortages, against concrete bars, authentic homestays. routine visits. temple disruption. clashes with investors.- 1. Euphoria (Initial Stage): Residents embraced the restoration of historic Newar architecture, welcoming travelers with authentic hospitality and pride.
- 2. Apathy (Commercialization): Tourism became institutionalized; investors bought properties; tourists were treated as transactions.
- 3. Annoyance (Irritation): Excessive noise from rooftop lounges, street congestion, and water diversion to hotel pools created acute resident resentment.
- 4. Antagonism (Current Stage): Open resident hostility, protests against out-of-scale outside developments, and cultural clashes between traditional elders and commercial operators.
b. Socio-Psychological Tensions and Demonstration Effects
- Loss of Place Identity and Cultural Alienation: Replacing historic wooden Newar architecture with generic concrete tourist lounges damages local cultural pride and sense of belonging.
- The Demonstration Effect on Youth: Impressionable village youth adopt commercial consumer habits, night-life culture, and materialistic attitudes, abandoning traditional artisan skills (weaving, woodcarving).
- Psychological Dependency and Begging: Children begging for gifts or cash from tourists degrades human dignity and fosters a mindset of dependency.
- Perceived Injustice & Resource Inequity: Diverting scarce drinking water to luxury hotel swimming pools while resident households queue for municipal water creates profound social grievance.
c. Community-Based Cultural Heritage Conservation Policy (Bandipur Rural Municipality)
- Statutory Architectural Heritage By-Laws: Legally ban concrete exterior alterations; mandate traditional Newar architectural elements (carved wooden windows, terracotta roof tiles, red-brick facades) for all new or renovated structures.
- Zoning and Noise Control Regulations: Enact strict zoning separating quiet residential/heritage zones from commercial zones; enforce a strict 9:30 PM outdoor noise curfew.
- Local Tourism Tax and Resource Ring-Fencing: Levy a municipal heritage conservation fee on all overnight visitors, with 60% of revenue dedicated to municipal water infrastructure and community schools.
- Empowering Local Ownership: Mandate that external commercial leases require majority community committee clearance and employ at least 60% local resident labor.
d. Bandipur Responsible Tourism Charter
Stakeholder Mandatory Rules and Obligations Tourists - Dress modestly (cover shoulders and knees) when walking through temple squares.<br>- Strictly never distribute candies, money, or pens directly to children.<br>- Respect water scarcity by limiting personal laundry and showering times.<br>- Ask permission before taking portraits of village elders and religious rituals. Tour Operators & Guides - Conduct mandatory pre-arrival cultural briefings on bus routes to Bandipur.<br>- Patronize locally owned Newar family eateries and artisan shops rather than corporate enclaves.<br>- Support community heritage preservation funds through transparent visitor contributions. Hoteliers & Entrepreneurs - Eliminate exterior neon signs and amplified outdoor loudspeakers.<br>- Install rainwater harvesting and wastewater recycling systems to achieve water self-sufficiency.<br>- Showcase authentic Newar cuisine and employ trained local village youth in supervisory roles.