Tribhuvan University
Faculty of Management
Office of the Dean
2077 BS / Regular Examination
Candidates are required to give their answers in their own words as far as practicable. The figures in the margin indicate full marks.
Section A
Attempt All Questions .
[10*2=20]- [2]
What are the uses of microeconomics?
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Key Uses of Microeconomics in Business:
- Pricing Decisions: Guides individual firms in determining optimal price and output combinations under various market structures (perfect competition, monopoly, oligopoly).
- Resource Allocation: Explains how scarce productive inputs (land, labor, capital) are allocated efficiently among competing productive uses.
- Cost and Production Analysis: Assists managers in identifying least-cost input combinations and economies of scale.
- Demand Forecasting: Evaluates price, income, and cross elasticity of demand to project consumer behavior and sales.
- [2]
Define consumer’s surplus?
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Definition: Consumer’s Surplus is the economic measure of consumer benefit, defined as the difference between the maximum price a consumer is willing to pay for a good or service and the actual price they pay in the market.
Mathematical Formula:
- [2]
Write formula for calculation of elasticity of supply by using average method.
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Arc Elasticity of Supply Formula: The arc method measures price elasticity of supply over a discrete interval or segment on the supply curve between two points
and : Where:
= Initial and new quantities supplied = Initial and new price levels
- [2]
Derive budget line if budget of consumer is Rs. 10000, Price of good X is Rs. 100 and price of good Y is Rs. 200.
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Step 1: General Budget Equation
Step 2: Substitute Given Values
- Income (
) = Rs. 10,000 - Price of X (
) = Rs. 100 - Price of Y (
) = Rs. 200
Step 3: Slope-Intercept Form (
in terms of ) - X-intercept (Max
): - Y-intercept (Max
): - Slope:
- Income (
- [2]
What is production function?
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Definition: A Production Function is a purely technological and engineering relationship expressing the maximum physical quantity of output that can be produced from a specified set of productive inputs (e.g., labor and capital) per unit of time, given the prevailing state of technology.
Mathematical Form:
Whereis output volume, is labor input, and is capital input. - [2]
Differentiate between economic cost and accounting cost.
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Basis Accounting Cost Economic Cost Scope Includes only explicit (out-of-pocket) historical cash expenses. Includes both explicit costs and implicit opportunity costs of self-owned resources. Formula Purpose Used for financial reporting, auditing, and tax computation. Used for long-run business decision-making and resource allocation. - [2]
What is meant by predatory pricing?
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Definition: Predatory Pricing is a deliberate anti-competitive pricing strategy where an established dominant firm sets its product price below average cost (or below marginal cost) in the short run to drive existing competitors out of the market and deter potential entrants, intending to raise prices to monopoly levels once market dominance is secured.
- [2]
Calculate the equilibrium level of output of the firm when marginal revenue is MR = 300 - 0.002Q and marginal cost is MC = 20 + 0.0008Q
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Step 1: Profit Maximization Condition A firm achieves profit-maximizing equilibrium where Marginal Revenue equals Marginal Cost:
Step 2: Solve for Output (
) Conclusion: The equilibrium level of output for the firm is 20 units.
- [2]
What are the dynamic changes to arise the profit?
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According to J.B. Clark’s Dynamic Theory of Profit, pure economic profit arises solely from unanticipated changes occurring in a dynamic economy across five fundamental areas:
- Changes in Consumer Tastes and Preferences
- Growth in Population and Market Size
- Changes in Capital Stock and Technology
- Innovations in Production Techniques and Products (Schumpeterian innovation)
- Changes in Industrial and Organizational Forms
- [2]
Write any four principles of economics.
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According to N. Gregory Mankiw, four fundamental principles of economics are:
- People Face Trade-offs: To obtain one thing we desire, we usually have to give up something else (e.g., “guns vs. butter”, efficiency vs. equity).
- The Cost of Something is What You Give Up to Get It: The true cost of any choice is its opportunity cost.
- Rational People Think at the Margin: Decision-makers take action only if the marginal benefit exceeds the marginal cost (
). - People Respond to Incentives: Behavior changes systematically when the rewards or penalties of actions change.
Section B
[5*10=50]- [10]
Explain the scope of business economics.
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Scope of Business Economics
Business Economics (Managerial Economics) integrates economic theory with business practice to facilitate rational decision-making and forward planning. Its scope covers:
-
Demand Analysis and Forecasting:
- Evaluates consumer demand determinants (price, income, substitute prices).
- Utilizes statistical forecasting models to estimate sales volumes, guiding inventory and production schedules.
-
Production and Cost Analysis:
- Examines the laws of production (Law of Variable Proportions, Returns to Scale).
- Identifies the least-cost combination of inputs (
). - Analyzes short-run and long-run cost curves to capture economies of scale.
-
Pricing Theory and Practices:
- Explores price and output determination across market structures (perfect competition, monopoly, monopolistic competition, oligopoly).
- Develops practical pricing strategies: cost-plus pricing, price discrimination, penetration pricing, and skimming.
-
Profit Management:
- Distinguishes accounting profit from economic profit.
- Applies Break-Even Analysis (
) to calculate safety margins.
-
Capital Budgeting and Investment Analysis:
- Evaluates long-term capital allocation under risk and uncertainty.
- Applies discounted cash flow tools: Net Present Value (NPV), Internal Rate of Return (IRR), and Payback Period.
-
- [10]
a) Demand function of Chokobite Chocolate is
= 1000 - 20P and supply function of Chokobite chocolate = 100 + 40P, find equilibrium price and quantity of Chokobite chocolate. Also compute price elasticity of demand at equilibrium price. b) Fill the following table by using the demand and supply function of Chokobite chocolate and find equilibrium price and quantity of Chokobite chocolate in table.
Price Quantity Demanded (Qd ) Quantity Supplied (Qs ) Surplus/shortage 5 10 15 20 25 View model solution
Part (a): Mathematical Equilibrium and Elasticity (5 Marks)
Step 1: Determine Equilibrium Price (
) and Quantity ( ) Set Quantity Demanded equal to Quantity Supplied: Substitute
into :
Step 2: Price Elasticity of Demand at Equilibrium (
) From, . (Demand is price-inelastic, as).
Part (b): Tabular Schedule and Market Balance (5 Marks)
Using
and : Price ( ) Surplus / Shortage ( ) Market Pressure 5 Shortage of Upward pressure on price 10 Shortage of Upward pressure on price 15 0 (Equilibrium) Stable Equilibrium 20 Surplus of Downward pressure on price 25 Surplus of Downward pressure on price Conclusion: At
, , achieving market equilibrium with zero surplus or shortage. - [10]
Explain the consumer’s equilibrium by using indifference curve approach.
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Consumer’s Equilibrium: Indifference Curve Approach
Definition: A consumer achieves equilibrium when maximizing total utility given their monetary income and the prices of two goods, with no tendency to alter their combination of purchases.
Assumptions:
- Rationality: Consumer aims to maximize total utility.
- Two Commodities (
and ): Spends entire income on goods and . - Ordinal Utility: Preferences can be ranked without requiring cardinal measurement.
- Diminishing MRS: The Marginal Rate of Substitution (
) falls continuously. - Fixed Income and Prices: Consumer income
, , and remain constant.
Two Necessary Conditions for Equilibrium:
- First-Order Condition (Tangency Condition):
The slope of the indifference curve must equal the slope of the budget line:
- Second-Order Condition (Convexity Condition):
The Indifference Curve must be strictly convex to the origin at the point of tangency, ensuring diminishing
.
Graphical Description:
- Budget Line
: Connects maximum affordable quantities and . - Indifference Map: Shows successive indifference curves
. - Point
is the unique tangency point where budget line touches . - At point
, consumer purchases of good and of good . Points on are desirable but unaffordable; points on yield lower utility.
- [10]
Explain the laws of returns to scale.
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The Laws of Returns to Scale (Long-Run Production)
Concept: Returns to scale examines how total output changes when all inputs are increased simultaneously in the same proportion (long-run production function).
Three Stages of Returns to Scale:
-
Increasing Returns to Scale (IRS):
- Occurs when output increases by a greater proportion than the increase in inputs:
- Causes: Labor specialization, indivisibility of large machines, and technological economies.
- Occurs when output increases by a greater proportion than the increase in inputs:
-
Constant Returns to Scale (CRS):
- Occurs when output increases in the exact same proportion as inputs:
- Characteristic of linear homogeneous production functions (e.g., Cobb-Douglas with
).
- Occurs when output increases in the exact same proportion as inputs:
-
Decreasing Returns to Scale (DRS):
- Occurs when output increases by a smaller proportion than the increase in inputs:
- Causes: Managerial diseconomies, communication bottlenecks, and coordination friction in large operations.
- Occurs when output increases by a smaller proportion than the increase in inputs:
Tabular Illustration:
Scale of Inputs (Labor & Capital) % Increase in Inputs Total Output ( ) % Increase in Output Law Operating - 100 - - 100% 250 150% Increasing Returns to Scale (IRS) 50% 375 50% Constant Returns to Scale (CRS) 33.3% 450 20% Decreasing Returns to Scale (DRS) -
- [10]
Complete the following table, Graph AR and MR and explain the relation between AR and MR curve.
Quantity Q Price (P) TR AR MR 0 22 1 20 2 18 3 16 4 14 5 12 6 10 7 8 View model solution
Step 1: Complete the Revenue Table
Formulas:
Quantity ( ) Price ( ) Total Revenue ( ) Average Revenue ( ) Marginal Revenue ( ) 0 22 - - 1 20 2 18 3 16 4 14 5 12 6 10 7 8
Step 2: Relationships between AR and MR Curves
- Both Curves are Downward Sloping: As output expands, price (
) declines, reflecting an imperfectly competitive market (monopoly / monopolistic competition). - MR Lies Below AR: For all
, Marginal Revenue falls faster than Average Revenue ( ). - Slope Relationship: The slope of the MR curve is twice the slope of the AR curve:
Consequently, the MR curve bisects the horizontal distance between the vertical axis and the AR curve. - Relationship with Total Revenue (
): - When
, increases (from to ). - When
, reaches its maximum ( at ). - When
, declines ( at ).
- When
Section C
[2*15=30]- [15]
What is monopoly? How the price and output is determined under it?
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1. Definition of Monopoly
A Monopoly is a market structure characterized by a single seller producing a unique commodity with no close substitutes, protected by substantial barriers to entry (legal patents, economies of scale, control over raw materials). The monopolist is a price-maker facing a downward-sloping market demand curve (
).
2. Conditions for Equilibrium
Under monopoly, the firm achieves profit maximization where:
(First-order condition) curve cuts curve from below (Second-order condition)
3. Short-Run Price and Output Determination
In the short run, fixed factors cannot be changed. Depending on cost conditions, the monopolist may earn:
- Supernormal Profit (
): When exceeds Average Total Cost at equilibrium output . - Normal Profit (
): When touches at equilibrium output. - Subnormal Loss (
): When the firm covers all variable costs and a portion of fixed costs.
4. Long-Run Price and Output Determination
In the long run, barriers to entry prevent competitors from entering the market. Therefore, the monopolist always earns supernormal economic profits by adjusting plant capacity to the optimal scale (
). - [15]
Aradhya’s demand schedule of ice-cream is given as:
Price (RS) Quantity Demanded (Income = Rs. 20000) Quantity Demanded (Income = Rs. 25000) 180 80 100 220 60 80 a. Calculate price elasticity of demand of ice-cream for Aaradhya when the price of ice-cream increases from Rs. 180 to Rs. 220 at both income levels Rs. 20,000 and Rs. 25,000.
b. Calculate income elasticity of demand of ice-cream for Aaradhyas income increases from Rs. 20000 to Rs. 25,000 at prices Rs. 180 and Rs. 220.
c. Compare and interpret the above results.
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Part (a): Price Elasticity of Demand (
) Price changes from
to . 1. At Income Level
: $ (Demand is price-elastic at , as ).
2. At Income Level
: $ (Demand is price-inelastic at , as ).
Part (b): Income Elasticity of Demand (
) Income changes from
to . 1. At Price
: $ (Unitary income elasticity: Ice-cream is a normal good).
2. At Price
: $ (Income-elastic ( ): Ice-cream acts as a luxury/superior good at higher prices).
- [15]
Explain the liquidity preference theory of interest. What are its criticisms?
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Keynes’ Liquidity Preference Theory of Interest
Concept: Formulated by John Maynard Keynes (1936), the Liquidity Preference Theory asserts that the rate of interest is a purely monetary phenomenon, determined by the equilibrium between the demand for money (liquidity preference) and the supply of money.
Three Motives for Holding Money (Liquidity Preference):
- Transactions Motive (
): - Holding cash for daily personal and business transactions.
- Positively related to income level:
.
- Precautionary Motive (
): - Holding money for unforeseen contingencies (illness, accidents, business downturns).
- Positively related to income:
.
- Speculative Motive (
): - Holding cash to exploit fluctuations in bond and asset prices.
- Inversely related to market interest rates:
. - At very low interest rates, liquidity preference becomes perfectly elastic—a phenomenon known as the Liquidity Trap.
Determination of Interest Rate:
- The money supply (
) is fixed exogenously by the central bank (vertical supply curve). - The equilibrium interest rate (
) occurs where total money demand intersects money supply:
Major Criticisms of the Theory:
- Indeterminate Nature (Hansen’s Criticism): One cannot know the interest rate without knowing income, but one cannot know income without knowing investment, which depends on the interest rate!
- Neglects Real Factors: Ignores real productivity of capital and thrift/abstinence emphasized by classical economists.
- Only Considers Money and Bonds: Oversimplifies asset choices by ignoring physical capital and equities.
- Transactions Motive (